SAMSUNG "FUTURE TV" (2012)

OBJECTIVE

I’m not sure how much I’m actually able to share about this project because we all signed an NDA back in 2012. I have the video set to private for right now. But basically we were tasked with showcasing the user interface (UI) for a particular product. We needed a beautiful modern house, an ethnically mixed couple, and the right gear to shoot it with.

APPROACH

Any of the UI elements for screen replacement we created chroma green props with corner pin tracking markers. We found the right modern style house location from an agency, and did a typical round of casting with one callback. The crew was fairly small with about 20 or so people. 1 day shoot.

Production Company

Director

Producer

Director of Photography

Editor

VFX / Color

PUSH Offices

Austin Kelley

Nick Erickson

Greg Cotten

Austin Kelley

Tashi Trieu

NOTES

  • 1 day shoot in Los Angeles, CA.

  • Internal R&D shoot.

CASE STUDY by austin kelley (CLICK TO READ)